Privacy Policy

1. Who We Are

Traffiy is a paid media agency based in the United Kingdom. Our website is traffiy.com. If you have any questions about how we handle your data, you can reach us at hello@traffiy.com.

2. What Data We Collect

We collect personal data in the following ways:

Information you give us

• Contact form submissions — your name, email address, company website, and any message you write.
• Career applications — your name, email address, LinkedIn URL, a short bio, and your CV/resume file.

Information collected automatically

• Cookies — small text files stored on your device. See section 8 for details.
• Analytics data — pages visited, time on site, referral source, device type, browser, and approximate location (country/city level). This data is collected in aggregate and is not used to identify you personally.
• Server logs — your IP address, browser type, and request timestamps. These are retained by our hosting provider for security and operational purposes.

3. How We Use Your Data

We use the data we collect to:

• Respond to enquiries you submit through our contact form.
• Review career applications.
• Understand how visitors use our website so we can improve it.
• Protect the security and integrity of our website.

We process your data based on legitimate interest (responding to your enquiry, improving our site) and, where applicable, your consent (e.g. submitting a form).

4. Third Parties

We share data with a small number of trusted third parties, only as needed to operate our website and services:

• FormSubmit.co — handles form submissions. When you submit a form, your data passes through their servers to reach our inbox. See their privacy policy at formsubmit.co.
• Vercel — hosts our website. They process server logs and may collect basic analytics. See vercel.com/legal/privacy-policy.
• Google Analytics (if enabled) — collects anonymised usage data to help us understand site traffic. See policies.google.com/privacy.

We do not sell your personal data to anyone. We do not share it with advertisers or data brokers.

5. Data Retention

• Contact form submissions — retained in our email inbox for as long as needed to respond and follow up, then deleted within 12 months of last contact.
• Career applications — retained for up to 12 months after submission to consider you for future roles, then deleted.
• Analytics data — retained in aggregate for up to 26 months.
• Server logs — retained by Vercel in line with their data retention policy.

6. Your Rights

Under GDPR and UK data protection law, you have the right to:

• Access — request a copy of the personal data we hold about you.
• Correction — ask us to correct any inaccurate or incomplete data.
• Deletion — ask us to delete your personal data (the "right to be forgotten").
• Restriction — ask us to limit how we use your data.
• Portability — request your data in a portable, machine-readable format.
• Objection — object to our processing of your data based on legitimate interest.

To exercise any of these rights, email us at hello@traffiy.com. We will respond within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

7. Data Security

We take reasonable steps to protect your personal data from unauthorised access, loss, or misuse. Our website is served over HTTPS, and we use trusted third-party providers with strong security practices. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Cookies

Our website may use the following types of cookies:

• Essential cookies — required for the website to function (e.g. security tokens). These do not require consent.
• Analytics cookies — help us understand how visitors use the site. These are only set with your consent.

You can control cookies through your browser settings. Disabling cookies may affect some site functionality.

9. International Transfers

Some of our third-party providers (such as Vercel and FormSubmit.co) may process data outside the UK or EEA. Where this happens, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.

10. Children

Our website and services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us and we will delete it promptly.

11. Updates to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with a revised "last updated" date. We encourage you to review this page periodically.

12. Contact

If you have any questions or concerns about this privacy policy or how we handle your data, please contact us at hello@traffiy.com.